The Ugly Sides of SEOSEO 899 Society
SEO is a very popular career among job-seekers. And truly, this career can change of life. But besides its good side, SEO profession has some ugly sides as well. Let me explain to you about that:
Dependent on search engines
It is true that in any job, there are many things which can be out of your control. But for SEO this is a law number one. Search engines regularly change their algorithms. And the worst part is – these changes are not published in public. So sometimes the supreme SEO specialists admit that they make a lot of guesses about how stuffs work. It is really discouraging to make the whole thing perfect, and then to learn that those went to vain. And in SEO that happens due to a change in the algorithm. As a result your site may drop 100 positions down.
No permanent rules
Perhaps this will change over time. But for now the rule is that there are no rules. Or maybe at least not written ones. You can effort very hard and follow the whole thing that looks like a rule. Yet, you may fail if they search engine updates their algorithm meanwhile.